In-Stream video advertising represents a huge opportunity for advertisers. In fact, it’s one of the fastest growing segments of online advertising. Worldwide, around 200 billion videos are watched online every month, reaching a global audience of 1.2 billion people, according to comScore - which means your In-Stream video ads have massive potential for reaching your target audience.
Still not sure it’s right for your strategy? Here are ten facts every advertiser should consider.